Monitoring social threats and protecting your brand with Antony Cousins

Welcome to Not Another Marketing Podcast where I’m talking to Antony Cousins CEO at narrative monitoring AI tool Factmata. We’re talking about social media threats to your brand and how to detect them.

Episode 145

Every brand needs to take a stand, your audience may expect this from you. This tends to mean it’s easier to find trouble and you need to know where the threat is coming from and the scale of the problem.

In this episode I’m talking to Antony Cousins CEO at narrative monitoring AI tool Factmata. We talk about the types of threats that are out there, if we can anticipate problems and how good the Ai is at identifying problems.

You can find Anthony on the Factmata website and also on LinkedIn.