Welcome to Not Another Marketing Podcast where I’m talking to Emily Heck, the founder of Evergreen Strategic Communications a marketing agency who specialise in nonprofits so we’re talking about how to market a charity or non-profit organisation.
Episode 133
Marketing for a non-profit is very different to marketing for a business. There are parts that overlap and we can use similar tactics but strategically we need to think a little differently.
In this episode I’m talking to Emily Heck, a former marketer for the Crossroads of America Council and Boy Scouts of America and the founder of Evergreen Strategic Communications. This is a fascinating chat about how non-profits and businesses differ, and how they don’t differ, so listen up for lots of insight.
You can find Emily on LinkedIn and at Evergreen Strategic Communications.
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