Not Another Marketing Blog
Email Marketing, Podcasting, SEO & Content Marketing tips and advice.
Social Media security tips for business
Social Media sites are here to stay, brands may come and go (remember MySpace), but the concept of being social online is here for the long run and more businesses are getting in on the act as they realise they need to be in the same space as their customers. This...
Creating a blogging persona
Not all of us are blessed with the gift of wonderful creative writing and it can be hard work scribbling post after post especially if you write for different blogs with different styles. You may be a 25 year old female marketing exec responsible for lots of clients...
What exactly is Quality Original Content?
Its a phrase that has been doing the rounds on the SEO and blogging scene for a very long time but what is "Quality Original Content". I talk about creating this type of content a lot during my training sessions but a question I often get asked is, what exactly is it?...
Can inbound links really hurt my rankings?
The answer is an unequivocal yes! Inbound links to your website that are spammy or keyword driven can definitely hurt your rankings and keep you down. The inspiration for this post came from a recent training session where I worked with a company to analyse all their...
5 easy ways to improve your SEO and web page
Improving your web pages and optimising them for the search engines needn't be a struggle. One of the things I talk a lot about during my SEO training is that building your website for your users also means you're building it for the search engines. Here are five...
Google changes Title Tag length. Do I need to trim?
Its all change for the title tag as Google rolls out the new design of their search results page. The advice has always been to have have a title tag length of around 65 characters (inc spaces) but with the new design this is now going to be around the 55 character...
How many internal links on a page? Is there a limit?
I got asked this question during my last SEO training session and its an interesting one as there are lots of reasons to have a lot of internal links on a page but will it hurt your rankings? The short answer is no. Many online stores will have an awful lot of...
Should I bother using the keyword tag meta tag?
One topic that comes up time and time again during my SEO training sessions is the keyword meta tag and if it should be used. The short answer is no, don't bother, I'll explain a bit more. What is the keyword meta tag? The keyword tag within the HTML of a web page has...
Hey! Change your attitude towards SEO
Over the past 12 months I've spent quite a bit of time during my SEO training taking about attitudes towards SEO and how they have changed over the years but I still hear the old values raising their ugly heads. I think the easiest way to explain what I mean is to...