Not Another Marketing Blog
Email Marketing, Podcasting, SEO & Content Marketing tips and advice.
Get blog post inspiration from your favourite bands
Thinking up new ideas for blog posts can be a struggle and I often stand there staring at a blank screen trying to find inspiration. A technique I sometimes use is to look at the things going on around me like TV, books I've read, conversations with clients and any...
Why is SEO confusing?
The first question I usually hear from people enquiring about my training is; I'm confused with SEO? I don’t know what I'm supposed to be doing. I keep reading contradicting information, what should I believe? Why is SEO so confusing? I promise you, search engine...
Google Penguin Updated. What is it & how do I protect from it?
As I write Google have confirmed that they have updated their Penguin algorithm that looks at the quality of links pointing to your website. Hopefully your rankings will have gone up or stayed the same, if they've gone down or go down over the next few days you may...
Do you really need to use the META Description?
Its a question that I was asked the other day during a training session. The company involved were redesigning their website and the developers they used said that META tags were not necessary any more and they singled out the Description tag. The argument was that...
Finding inspiration for blog posts & avoiding bloggers block
Discovering topics to blog about can be tricky and the last thing you want is to be staring at a blank page when you know you should be coming up with something exciting and inspirational. Here's a few Suggestions on how to find new ideas and avoid the dreaded...
RECAP: 10 Tip Title tag Weekend
The 10 Tip Title Tag Weekend has just finished on my Twitter and Facebook accounts and thanks if you watched out for them. If you didn't manage to catch them here’s a recap on all 10 tips to help you write a better title tag. Keep your title tag length at around 55...
Time saving tips for busy bloggers
Do you have trouble finding the time to write posts for your blog? I do. In fact I spend so much time training others on how to write great blog posts I forget to take my own advice and make time for my blog. When you’re running a business its hard to find the time to...
Dealing with duplicate or similar products in your eCommerce site
Last weekend I presented a few talks on SEO and Product Writing at the huge MODA fashion trade show at the NEC in Birmingham. After the talks there were lots of questions and one that reoccurred was about duplicate product problems on eCommerce websites. One of the...
Do footer & header links harm my sites rankings?
I spent the morning providing an SEO and Link Building talk to 30+ web managers and one of the questions was; Does having the same link in the header & footer of a website hurt my rankings? The company was a large enterprise who have many subsidiary companies who...